Claire loves writing. And she has lots of ideas. So, as you can imagine, working as a creative copywriter is her dream job (she’s been doing it for over 22 years). Most of her work has been in the North of England, but she has nothing against Southerners (in fact she’s often seen trying to engage in eye contact and conversation with them on the Tube). She was a senior copywriter at Poulters and Creative Director at The small Agency. She has worked on big creative and copy briefs for Morrisons, Pyrex, Meadowhall, McCain, Redrow, Britvic, Dechra, British Glass and Mamas & Papas. She loves a chunky, conceptual brief, but is equally happy getting stuck into a good long copy project. She has won Epica, Cream and Roses awards and yet she isn’t at all big headed. In fact, she’s a lovely person to work with and has even been known to bring sweets to meetings.